Years ago, when Internet video first emerged, the technology seemed like magic. It was a challenging technology to master, and the results were still grainy, jerky, and unreliable. But just seeing Internet video, as primitive as it was, made us imagine the exciting applications that might one day result. Today, Internet video is everywhere. The quality is great, and huge new businesses are being built on Internet video. And even if you’re not an Internet video pure-play, you need to consider how to incorporate Internet video into your operations and marketing, in order to keep pace with your competitors.